Indian skipper MS Dhoni trolled by Amrapali Residents

The residents of The Amrapali ‘Sapphire’ complex in Noida took to twitter to show their protest against the popular building group, the Amrapali Group, for not having lived up to its promises about the residential project. The residents also targeted the Indian limited overs skipper MS Dhoni and tagged him in their tweets.

Dhoni is associated with the building firm as the brand ambassador. The people requested him to disassociate himself from the building group that fails to fulfil their commitments. Some residents requested the Indian skipper to ask the firm to complete their project. The hashtag ‘AmrapaliMisuseDhoni’ went viral in no time and as many as 70000 tweets flooded the social media.

“We also tagged UP Chief Minister Akhilesh Yadav asking him to intervene. Twitter #AmrapaliMisuseDhoni saw a total of 70000 impressions and our campaign forced the realtor and the Noida authority to address the issue of buyers,” quoted a dejected retired naval officer RK Srivastava, one of the investors of the project.

The Amrapali group had launched the project in Noida under the name of Amrapali Sapphire, a project with 1000 flats spread across an area of over 40000 sq. metres way back in 2009. It was promised that the houses would be handed over in 2011. The project attracted a lot of investors, Justice Markandey Katju and vice admiral (retired) Shekhar Sinha being some of the prominent names among them.

The residents later shifted to the house without the occupation certificate when the project wasn’t delivered even after a delay of over 2 years in 2014. The residents complained about the failed lifts, incidents of fire, poor parking facility etc.

The Noida authority has now assured that it would call the builder and buyers to address their issues. Amidst such situation, the executive director of Amrapali Group quoted, “We will deposit Rs 15 crore (to issue the occupation certificate from Noida authority) and take the occupation certificate in 60 days. Other issues will also be resolved.”

#amrapalimisusedhoni Super stars can influence the companies they represent. Please help the innocent buyers, @msdhoni. Your word counts.

— Prem Rao (@premrao) April 10, 2016

#amrapalimisusedhoni
Kids are at the risk of fire and lift free fall@msdhoni @rjraunac @_pallavighosh @swarntabh pic.twitter.com/YHge1wvRN2

— Ashok Kumar⏺ (@ashokism) April 10, 2016

@msdhoni, didnt kno Amrapali, booked my flat on ur trust in 2011. Waiting since! #amrapalimisusedhoni@Sec107Noida pic.twitter.com/fzW7tbo6nq

— Ankur (@aSmallVice) April 10, 2016

89 % feel Dhoni sud disown such brands #amrapalimisusedhoni @_pallavighosh https://t.co/PC4FfJN9Wm

— AbhishekPatni (@Abhishek_Patni) April 10, 2016

#amrapalimisusedhoni @msdhoni @swarntabh @digvijaya_28 @navneetanand
Dhoni Pls do not do Adv just money https://t.co/2UixJza74N

— Ashok Kumar⏺ (@ashokism) April 8, 2016

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