Vivo set to pull out of IPL title sponsorship, Tata likely to replace

Vivo set to pull out of IPL title sponsorship, Tata likely to replace

An official added that the BCCI will get the same fee for the title sponsorship of the tournament.

IPL Auction 2021
IPL Trophy (Photo Source: IPL/BCCI)

The official title sponsor of the Indian Premier League (IPL), Vivo wants to part ways with the Indian T20 league. And, the Board of Control for Cricket in India (BCCI) wants to rope in Tata as the official title sponsor of the tournament ahead of IPL 2022.

This decision was taken by the BCCI on 11th January 2022. Also, the other agenda that is on the mind of the BCCI is to ensure that the IPL mega auctions are conducted in a successful manner.

The chairman of the IPL, Brijesh Patel said that the way to conduct the IPL auctions will be discussed and things will be finalized. “Our entire focus now is on and conduct a successful IPL Auction. We will discuss the way forward in GC Meeting and finalize everything,” said Brijesh Patel as quoted by Zee News.

The BCCI has approved Vivo’s request: BCCI official

A BCCI official also added that the request from Vivo to pull out has been accepted, and the Governing Council has approved it. The official added that the BCCI will get the same fee for the title sponsorship of the tournament.

“There was a request from Vivo to exit the IPL sponsorship deal and the GC has approved it. The BCCI will continue to earn the same fee for the title rights,” said the official as quoted by Cricbuzz.

Also, the BCCI is planning to conduct the entire 2022 edition of the IPL in Maharashtra in a bio bubble environment in view of the increasing number of Covid-19 cases in the country.

“On January 5, Hemang Amin (BCCI’s interim CEO and the Chief Operating Officer of the IPL) approached Vijay Patil (MCA president) in this regard, on the side lines of the MCA’s Apex Council meeting. Subsequently, a few days later, Amin and Patil met Sharad Pawar at the NCP supremo’s residence. Pawar has given his green signal to the BCCI’s proposal,” stated a source according to the Times of India.