The official IPL 2018 Anthem ‘Best vs Best’ released in five languages
The anthem has been released in five languages – Hindi, Tamil, Bengali, Kannada and Telugu.
Published - Mar 12, 2018 9:33 pm | Updated - Mar 12, 2018 9:33 pm
The 2018 edition of the Indian Premier League (IPL) promises to be a bigger and a better affair than the previous editions of the tournament. As the commencement date of the tournament is inching closer, the buzz and the hype around the popular league is getting intense. In a recent update, the BCCI released the official IPL 2018 Anthem. The anthem is titled ‘Best vs Best’ and is already trending on the social media.
This is the first time in the history of the tournament when the BCCI and the Star India have collaborated to make an anthem for the IPL campaign. The anthem clearly suggests that the IPL is a platform that puts the best in the world against one another, and hence, they named it Best vs Best. The anthem speaks volumes about the spirit of the tournament that has garnered immense popularity over the years.
Ever since the first edition of the tournament that rolled out in the year 2008, the IPL has only grown and grownn in stature. It is revered as one of the top competitions of the cricket world and is the richest cricket league at the moment. The anthem has been released in five languages – Hindi, Tamil, Bengali, Kannada and Telugu.
The anthem was released across all the platforms – TV, radio, and digital. The artists who worked on the album are South African film maker, Dan Mace, music director, Raajeev V Bhalla and vocalist Siddhart Basrur, who sung the anthem in five different languages.
“The very essence of IPL is a thrilling, action-packed celebration of cricket where the best of talent take on each other in one of the most grueling cricket tournaments in the world. It is a fantastic celebration of both the game and its millions of fans across the world. The Best vs Best campaign endeavours to showcase the pinnacle of cricket that this tournament is associated with,” said Rahul Johri, CEO of the BCCI.