Viacom18 sign 10-year deal as the official Indian broadcaster of SA20

The highly-anticipated SA20 is all set to get underway in January next year and the inaugural edition of the tournament will see six teams battle for supremacy. Coincidentally, all of the six teams are owned by the IPL franchises.

Meanwhile, in what happens to be yet another important breaking news is that the SA20 have succeeded in getting a broadcaster in India with Viacom18 signing a 10-year deal for the broadcast rights. The deal has been finalized mutually by a strategic partnership between Viacom18 and Cricket South Africa (CSA) for a period of 10 years.

Here's all you need to know about the SA20 broadcast deal

According to reports in Cricbuzz, the event will be shown on the Sports 18 television channel and digitally on Jio platforms. Even though the exact value of the deal is yet to be disclosed, it has been reported that it is estimated to be over a 100 million for 10 years and at the same time, the report further adds that most of the games are set to be organized during India prime time.

"We continue to offer fans an immersive and engaging experience by strengthening our sports portfolio with some of the best cricket action through SA20," said Viacom18 Sports CEO Anil Jayaraj as quoted by Cricbuzz.

"T20 is the most popular cricket format with Indian fans. The history and legacy of South Africa cricket and the popularity of South African cricketers in India make it a thrilling proposition for cricket fans in India. We expect significant viewership and fan engagement as the event will be played in prime-time", he added. 

The inaugural edition of the SA20 is set to commence from January 10, 2023 and will be played for a duration of four weeks. All the six teams will be competing against each other in a round-robin stage before the knockouts i.e. the semifinals and the finals. 33 matches will be played overall.

The participating teams for the first edition include- Joburg Super Kings, Durban's Super Giants, Sunrisers Eastern Cape, Pretoria Capitals, Paarl Royals, and, MI Cape Town respectively.